TikTok Ad Targeting & Audience in Peru 2024

by Werner Geyser Last Updated: October 9 2025 20 min read Pipiads

This post is to describe the audience and Audience size of TikTok Ad Targeting in Peru. TikTok Ad Targeting in Peru now has more than 31.4M Audience.

In September 2025, Ad Targeting in Peru exceeds 30.9M.

In October 2025, Ad Targeting in Peru exceeds 31.4M, an increase of +492K, and the GDP per capita in Peru is $6.1K (GDP data from google).

In TikTok adspy tool: Pipiads, there are a lot of tiktok targeted ads and tiktok ads example and Best tiktok ads. United States.

There is also a TikTok utm parameters that can help you easily generate TikTok dynamic parameters.

NOTE: All data on this page are manually viewed and counted by pipiads from TikTok for business.There is a difference with the real data, for reference only.If you need to see the exact data, please go to the TikTok for business console.

For more, you can check out the tiktok Ad Targeting instructions.

TikTok Ads Location Targeting Options 2022

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TikTok Targeting Audience Peru Gender

  • Gender
    TikTok Target Audience
    Percentage
  • MALE
    17.5M
    55.92%
  • FEMALE
    13.8M
    44.08%

TikTok Targeting Audience Peru Age

  • Age
    TikTok Target Audience
    Percentage
  • 13-17
    1K
    0%
  • 18-24
    7.6M
    24.35%
  • 25-34
    13.4M
    42.75%
  • 35-44
    5.1M
    16.23%
  • 45-54
    2.7M
    8.73%
  • 55+
    2.4M
    7.94%

TikTok Targeting Audience Peru Device

  • Device
    TikTok Target Audience
    Percentage
  • Samsung
    5.2M
    38.15%
  • Xiaomi
    3.1M
    23.13%
  • Apple
    1.8M
    13.45%
  • Motorola
    1.2M
    9.42%
  • HUAWEI
    1M
    7.36%
  • OPPO
    346K
    2.53%
  • ZTE
    251K
    1.84%
  • Honor
    207K
    1.51%
  • RealMe
    130K
    0.95%
  • LG
    101K
    0.74%
  • Vivo
    58K
    0.42%
  • Nokia
    25K
    0.18%
  • TECNO
    23K
    0.17%
  • Infinix
    6K
    0.04%
  • SONY
    5K
    0.04%
  • OnePlus
    4K
    0.03%
  • Zen Admire Unity
    1K
    0.01%
  • ITEL
    1K
    0.01%
  • Discovery
    1K
    0.01%

TikTok Targeting Audience Peru Language

  • Lanuage
    TikTok Target Audience
    Percentage
  • Spanish
    31.2M
    91.19%
  • English
    1.2M
    3.56%
  • Portuguese
    355K
    1.04%
  • Italian
    233K
    0.68%
  • Tamil
    231K
    0.67%
  • French
    150K
    0.44%
  • Traditional Chinese
    77K
    0.22%
  • Malayalam
    68K
    0.2%
  • Japanese
    66K
    0.19%
  • Telugu
    65K
    0.19%
  • Swedish
    55K
    0.16%
  • Kannada
    48K
    0.14%
  • Korean
    43K
    0.13%
  • Finnish
    42K
    0.12%
  • Turkish
    39K
    0.11%
  • Polish
    38K
    0.11%
  • Dutch
    38K
    0.11%
  • Hindi
    37K
    0.11%
  • Vietnamese
    34K
    0.1%
  • Malay
    31K
    0.09%
  • Indonesian
    25K
    0.07%
  • Hungarian
    21K
    0.06%
  • Russian
    16K
    0.05%
  • Romanian
    16K
    0.05%
  • Marathi
    16K
    0.05%
  • Gujarati
    12K
    0.03%
  • German
    11K
    0.03%
  • Thai
    9K
    0.03%
  • Arabic
    6K
    0.02%
  • Punjabi
    5K
    0.01%
  • Ukrainian
    2K
    0.01%
  • Hebrew
    2K
    0.01%
  • Czech
    2K
    0.01%
  • Rajasthani
    1K
    0%
  • Oriya
    1K
    0%
  • Haryanavi
    1K
    0%
  • Greek
    1K
    0%
  • Bihari
    1K
    0%
  • Bengali
    1K
    0%
  • Assamese
    1K
    0%

TikTok Peru Interests Targeting

  • Interest
    TikTok Target Audience
    Percentage
  • Apps
    21.7M
    6.18%
  • News & Entertainment
    21.2M
    6.03%
  • Life Services
    21.1M
    5.99%
  • Food & Beverage
    20.9M
    5.93%
  • Education
    20.7M
    5.89%
  • Beauty & Personal Care
    20.7M
    5.88%
  • Business Services
    20.4M
    5.81%
  • Tech & Electronics
    19.5M
    5.53%
  • Games
    19.1M
    5.44%
  • Apparel & Accessories
    18.8M
    5.34%
  • Travel
    17.6M
    5.01%
  • Household Products
    17.4M
    4.96%
  • Home Improvement
    17.4M
    4.95%
  • Appliances
    16.4M
    4.66%
  • E-Commerce
    16M
    4.54%
  • Vehicles & Transportation
    15.7M
    4.47%
  • Financial Services
    15.6M
    4.43%
  • Baby, Kids & Maternity
    12.8M
    3.64%
  • Sports & Outdoors
    9.7M
    2.76%
  • Pets
    8.9M
    2.55%

Ad Targeting

TikTok Ads Manager supports the following targeting dimensions:

Audience Include Create a Lookalike or Custom Audience (Customer file, Engagement, App Activity, Website Traffic).
Exclude Exclude Lookalike or Custom Audiences
Demographics Gender Male, Female
Age 13-17, 18-24, 25-34, 35-44, 45-54, 55+
Location Deliver to users based on their location: Country/Region, State/Province, City and DMA (US Only).
Language Delivery to users based on app language.
Interests and Behaviors Interests Deliver to users based their higher interaction with certain Interests. e.g. "Gaming"
Purchase Intent Deliver to users based their higher interaction with certain Interests. e.g. "Gaming"
Behaviors

Deliver ads based on user's recent in-app Behavior's such as interactions with videos or creators.

Video behaviors include watching, liking, commenting and sharing videos by category. e.g. "Food", "Fashion".

Creator interactions include following or viewing creator profiles by category. e.g. "Travel", "Sports"

Hashtags Deliver ads to people who have engaged with hashtags over the past 7 days.
Device Connection Type WIFI, 2G, 3G, 4G, 5G
Operation System iOS & Android
Operation System Version Deliver ads to users based on software version. e.g. iOS 10.0 or above, Android 4.0 or above.
Device Model Delivery ads to users based on user's device model.
Device Price Deliver ads to users based on device pricing, ranging from no limit to $1000+.
Carrier Deliver ads to users based on mobile phone carriers.
Smart Targeting Targeting Expansion Expands your targeting settings when the system predicts it will be hard to deliver ads based on your initial targeting selections to reach a larger audience who are more likely to convert, thus extending your delivery cycle.
Automatic Targeting Dynamically allow TikTok to optimize targeting audiences to potentially get lower CPA or more conversions during ad delivery. Available only for Traffic, App, Lead Gen, Community Interaction, Conversion Web Objectives.
Targeting Recommendations TikTok will recommend Interests and Behaviors to leverage in your campaign based on Industry and account performance while you are creating your ad group.

Conclusion

This TikTok Ad Targeting & Audience 2024 page was manually collected and updated from the web by pipiads team members.

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